SEO

Currently, due to technological advancements, people encounter certain changes most especially on websites. Websites are imperative in a small, medium or even large businesses. That is why websites are being optimized for our mobile phones. As you noticed, there are several mobile phones nowadays. These are due to its high demand to the public most especially the users, consumers, and entrepreneurs. According to research, almost 60 percent of the population will take for granted the website with slow uploading capacity. For some people, more than 20 percent of the population will neglect buying products due to undeveloped sites installed in mobile phones.

On the other hand, even though the internet can only be accessed through our cell phones and tablets; it must be mobile friendly.The following are the helpful tips on making a mobile-friendly website:

Create a simple website design. The designs should be relevant and straightforward, most especially since the users are handling small mobile devices. It will significantly affect its loading ability.

Application of responsive technological support. It is a proper method of lay-outing the elements from the grid into various screen sizes to make it well-spaced on the mobile.  It is an excellent approach towards website development. Aside from this, it is easy to manage, and it provides SEO benefits.

Easier to navigate using one thumb. It will allow options on the mobile screen to be selected quickly and prevent accidental taps.

Brief and concise contents satisfy the mobile users. It is much easier to text and scrolled immediately.

Viewport meta tag must be included. It will aid in informing the browser regarding the page to be fitted in the mobile screen for the benefit of efficient workload.

Application of standard icons and high-resolution images must be considered. The use of images and symbols assist mobile users in keeping the site well-managed. On the other side, the use of high and advanced resolution images will prevent blurred images when seen on screen.

It should be fastest as it is. Larger data files must be cut down to speed the process of a website. Ratios and resolutions must be reduced. As much as possible, the resizing and cropping is needed to facilitate safe browsing experience of the mobile users.

Manage the location of phone numbers, addresses and contact information. In this manner, users will have easier access and faster browsing.

Use of videos is necessary. It is an excellent strategy for a mobile site to attach videos. A Large percentage of users watch videos on the mobile than in their laptops. It is advised to use lightweight video player for a better viewing moments. Use Youtube Videos as recommended. This method is effective for a great viewing on your mobile devices.

The availability of forms in mobiles is present. It should be reduced in numbers and sizes built in for mobile devices.

Geolocations in cell phones are important. It gives proper directions and connections to any business establishments and social medias.

Mobile phones’ website must be checked on different devices. It is to make sure that the operating systems devices are running properly so that your visitors will have a great experience. Ask somebody to test the site and evaluate after that. Check it on other mobile phones or tablets.

Now that you already have a handful of ideas on how to make a mobile friendly website, changes must be implemented to your site. In the end, creating a mobile-friendly website is not easy at all. It is a big challenge for most developers. According to a famous philosopher, change is the only inevitable thing in this world. Changes are transpiring in the mobile world. The business rapidly grows. Demands increases. Building a mobile-friendly website is not a huge expense at all, but rather it is a significant investment for developers which in turn as users, buyers, consumers, are the primary beneficiary at all times.

SEO

On page SEO is important for better website rankings and a successful online marketing campaign. Optimizing your website will make it easier for visitors to access your website and search engines to find you.

On page SEO includes the procedures and strategies a website owner or web designer will implement on an entire website to optimize the site for search engines.

5 essential tips for on page SEO

1. Quality content- Content is the meat of a website. Content needs to be up-to-date, informative, accurate, valuable and interesting to your readers. Google is very strict on the quality of content it returns to readers and will not hesitate to penalize websites that have low quality content. To ensure your content is up to the mark avoid over using keywords, ensure your content is unique and not copied from anywhere else, update your website with accurate content regularly, provide value to readers and stick to your niche.

2. Use attractive graphics- Graphics are not only pleasing to the eye but relay information faster. Uploading attractive graphics related to your niche will help break the monotony of large boring chunks of texts. Just like content make sure that your graphics are interesting, valuable and informative to your readers. In addition make sure to use related keywords and titles to describe your images. Optimizing your graphics will help your website rank higher on search engines in addition to making easier for people to find your site when they do a keyword related search on search engines

3. Optimize page load speeds- Nothing is as frustrating as a website that takes ages to load. Potential visitors will move on to other websites if your site takes more than a few seconds to load. Google takes note of a website’s speed for ranking purposes. It’s therefore important to get rid of any unnecessary items such as outdated graphics, video, plugins, music players etc. Ensure that you reduce the size of your images and video to give visitors a fast download experience.

4. Making your website mobile friendly- As technology advances, better and more sophisticated mobile devices are finding their way into many people’s hands. People nowadays can access internet on mobile devices, anywhere in the word. Making your site mobile friendly will make it possible for people to access your site using their smartphones, tablets and other mobile devices. A responsive website will not only make it possible for people to access and view your site using their small screened mobile devices but will increase Google rankings. Google and other search engines take into account how responsive a website is for purposes of ranking.

5. Make proper use of keywords- Keywords are important phrases that help readers find your site from the many that there are online. There are thousands if not millions of websites online, using keywords helps visitors find your site when they type a key phrase related to your niche. Use keywords on the title, tagline, Meta description, body, and domain name and other places where it matters most, taking care not to overdo it. As much as keywords are important for on page SEO, you want to avoid spamming your site with too many keywords. A key density lower than 5% is recommended as ideal.

On page search engine optimization is very important for success in your marketing strategies. A properly optimized site will make it easy for people to find you online, help your site rank better on search engines, make it easy for people to access your website using mobile devices and give you a better competitive edge.